YouTube

YouTube and TikTok Push Out Traditional TV: 75% of Video Viewing Time Now on Digital Platforms

In the first half of 2026, YouTube and TikTok accounted for over 75% of video viewing time, while traditional TV retains only about 40 minutes per day. The audience over 50 has become the main growth driver.

Facebook's Market Share in Azerbaijan Revealed

Facebook's share of the social media market in Azerbaijan fell to 7.43% in June 2026, down 18.65 percentage points year-on-year, according to Statcounter.